1. Look, I get the hype around video, but between you and me, measuring true ROI is still a puzzle for us. Has anyone had success assigning clear dollar values to video campaigns beyond views and clicks?

https://atavi.com/share/xoqqsoz13pcq2

1. Look, I get the hype around video, but between you and me, measuring true ROI is still a puzzle for us. Has anyone had success assigning clear dollar values to video campaigns beyond views and clicks? 2