Digital public relations (PR) involves managing a brand's online reputation through press releases

http://ref.gamer.com.tw/redir.php?url=https://ams1.vultrobjects.com/seoexpertuk/seoexpertsuk/sponsorship/the-top-7-digital-marketing-trends-you-cant-afford-to.html

Digital public relations (PR) involves managing a brand's online reputation through press releases, engaging with journalists, and building relationships with online influencers and bloggers