Selecting a European SEO partner is a minefield of vendor promises and vanity...

https://www.alphabookmarks.win/finding-the-right-enterprise-seo-partner-in-europe-is-rarely-about-picking-the

Selecting a European SEO partner is a minefield of vendor promises and vanity metrics. If you’re managing multi-locale rollouts, you need an agency that treats hreflang architecture as a foundational requirement, not an afterthought